About
Hi, I'm Ibukun. Most people call me IBK.
I'm an AI product manager in Lagos. I lead product at ReelUse AI, I'm a Product Manager at Enyata, and I run a bridal concierge on the side.
I didn't start in product. I started in data, building dashboards, finding patterns and labelling training data for computer-vision models. For a while those felt like separate chapters. Then, in the middle of an interview, I saw the thread: no knowledge is wasted.
I'm still a data girl. I just use it to decide what to build now.
Four things I keep coming back to
- 01
Processes
Bringing structure to chaos: release programs, standards, timelines.
- 02
Product
Understanding what people need and deciding what to build next.
- 03
People
Engineers, designers, support, customers, brides. Collaboration is the job.
- 04
Data & AI
Where I started, and still how I check my thinking.
Connecting the dots
2021 → now. Scroll to draw the line.
- 2021
Data Analyst · Tech4Dev
Exploratory analysis and Tableau dashboards on student outcomes.
- 2022
Data Analyst · GWX Logistics
Inventory analysis that cut excess stock by 10%.
- 2022
Data Annotator · RectLabs
Training data for computer-vision models. My first look inside AI.
- 2023
Freelance BI Analyst · Self-employed
ETL and Tableau Admin dashboards on Redshift.
- 2024
Product Development Analyst · Africa Agility Foundation
Market research and product performance. The move into product.
- 2024
Product Manager · LaunchConnect
A four-sided marketplace, from PRD to beta.
- 2025
Founder · YoursBridal&Co
A service business where every launch is live.
- 2025
Product Manager · Enyata
Product at a Lagos software development company.
- 2026
AI Product Manager · ReelUse AI
Roadmap, releases, pricing and trust for an AI video platform.
How I work
If it can't be explained, it isn't finished.
Help pages, support answers and the changelog ship in the same change as the feature.
Customers don't pay for our failures.
A failed job never touches their allowance. Trust is part of pricing.
Prove it on ourselves first.
Per-account beta flags and real workloads before anyone else sees it.
One thing, one name.
The same vocabulary in the app, the help centre and the inbox.
People judge quality, not the model.
Blind human reviews decide what's good. A model's score about itself doesn't.
Nothing moves without a yes.
An AI that acts for you shows exactly what it will do, then waits for your confirmation.
Experience
Résumé| AI Product Manager | ReelUse AI | Mar 2026 – present | Remote |
| Product Manager | Enyata | Oct 2025 – present | Lagos |
| Founder | YoursBridal&Co | Jun 2025 – present | Lagos |
| Product Manager | LaunchConnect | Sep 2024 – present | Remote |
| Research Collaborator | Techance Foundation | Sep – Nov 2024 | Remote |
| Product Development Analyst | Africa Agility Foundation | Apr – Jun 2024 | Remote |
| Freelance BI Analyst | Self-employed | Jun 2023 – Oct 2024 | Remote |
| Data Annotator · Community Manager | RectLabs | Jul 2022 – Feb 2023 | Remote |
| Data Analyst | GWX Logistics | Jan – Jul 2022 | Lagos |
| Data Analyst (intern) | Tech4Dev | Apr – Oct 2021 | Lagos |
Credentials
| Certified Scrum Product Owner | Scrum Alliance | 2024 |
| Product Analytics Micro-Certification | Product School | 2023 |
| People Analytics | University of Pennsylvania | 2024 |
| Workflow Specialist | Asana | 2025 |
| Project Management | LEAP Africa | 2024 |
| Data Analytics | ACCA | 2022 |
| Intermediate Machine Learning | Kaggle | 2021 |
| Obafemi Awolowo University | Education |